- Is the most important person in our business
- Is not dependent on us … we are dependent on them
- Is not an interruption of our work … they are the purpose of it
- Does us a favor when they call … we are not doing them a favor by serving them
- Is a part of our business … not an outsider
- Is not a statistic … they are a human being like us
- Is not someone to argue or match wits with
- Is a person who brings us a problem … it is our job to solve that problem
- Is deserving of the most courteous and attentive treatment we can give them
- Is the one that makes it possible to pay yours and your employees salaries
- Is the life blood of ours and every other business
Eleven Commandments of Good Business about Who is a Customer
Eleven Commandments of Good Business - Who Is a Customer?

