Carpet Cleaning Industry Potential - It Keeps Growing!

Growing carpet cleaning business

It is estimated that there are more than 11 billion square yards of carpet lying somewhere waiting to be cleaned. (That’s 99 billion square feet.) The potential for carpet cleaning growth is enormous!

Ever since Bane-Clene’s inception in 1962, there have been those who said that the carpet cleaning business is short term, will get saturated (no pun intended) and will dry up. The same doomsayers on another day will preach that too much competition will kill the business. Now, some of them are saying that hard-surfaced floors are coming back and that area rugs are taking over the industry so the carpet cleaning business will die.

In 1962 there were about 6,000 cleaners in the country. Today, according to, there are more than 29,000 carpet and upholstery cleaning firms in the United States. This does not include building maintenance contractors, in-house operations and car-trunk operators for whom carpet cleaning is only a small part of their business mix. It is estimated that more than 1,000,000 people are employed in the carpet cleaning industry.

In 1962, the carpet industry produced 300 million square yards (2700 square feet) of carpet. In 2019, according to Floor Covering News, 19 billion square feet of carpet was manufactured in the USA. With the average life of carpet (eight years), that’s a lot of carpet needing to be cleaned!

In case you have trouble visualizing a billion square yards, try this: it would make a twelve-foot-wide path around the world nearly six times. To envision our potential market, just wrap that twelve-foot-wide strip around the equator of the earth sixty-six times. Since we’re actually cleaning only a minute portion of the potential, we have plenty of room to grow. We haven’t even begun to scratch the surface. (Again, no pun intended!)

The market potential has literally exploded with the expanded use of wood, stone and tile floors. These offer another source of revenue for on-location cleaning firms.

Related Carpet Cleaning Business Information:

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Published by: Bane-Clene® Corp.
Copyright: Bane-Clene Corp.

Date Modified: March 16, 2021 by Donald Terry, Sr.

Date Originally Published: June 4, 2012