Franchising vs. Bane-Clene®
For many, the American dream is to own a business. A franchise may seem like a good option because franchises usually include training, a proven product or service, advertising assistance and expert advice.
Many carpet cleaners started a business because they had worked for a cleaning firm and gained some technical knowledge. These operators often look at their business from a technician’s point of view instead of an investor’s position. Being a good technician does not help in preparing a budget, planning advertising or hiring and training employees. A franchise will help in these areas of business management.
A franchise does not guarantee success.The initial cost of a carpet cleaning franchise can be as little as $4,000.00 or as high as $75,000.00, plus equipment costs, monthly royalties, compulsory advertising fees and restricted territories, a substantial investment is required. Sometimes these initial costs and restrictions far outweigh any possible return on investment.
Bane-Clene is NOT a franchise and has been in the service business since 1962. The company has been a supplier of cleaning agents and equipment since 1971 and there are NO territorial restrictions, royalties or mandatory advertising programs. Bane-Clene owners receive all of the assistance that a franchise gives, but without the inititaion fee or the franchise fees.
Bane-Clene Institute, the first industry school to receive the CRI Seal of Approval, offers a three-day training program titled "Course to Success." Toll-free hotlines are staffed by experts in the cleaning business to help with everyday problems.
There is even a chemist on staff to answer technical questions. Manuals cover everything from accounting to the proper way to dispose of waste water. Two publications, The Cleaning Digest and The Clene Times, provide updates on new technology as well as business oriented advice.
The most inexpensive and effective advertising bargain is www.bane-clene.com. Total visits to Bane-Clene’s website for the past twelve months were 7 million. Many were consumers inquiring about cleaning service. Bane-Clene operators may have their own link from this website for a one-time fee of only $99. The company places print ads to carpet retailers and manufacturers and has sponsored Floor Radio, a program on WBLJ in Dalton, Georgia, five days a week for the past 15 years.
A complete array of proven brochures, camera-ready art, video and radio tapes, sales aids and advertising layouts are available and there is a special class in advertising at Bane-Clene Institute. With Bane-Clene, you get all the benefits and help that are offered by a franchise and you keep all of the money you earn. Most importantly, Bane-Clene system owners enjoy a success ratio that is as good or better than the best franchise, and they are totally independent.
